Monday, January 25, 2010

A snow storm is coming...

So I have come to realize that while I do not know much about investing, there are things I do know. I know video games... So I am now the proud (and I really mean it this time) owner of 13 shares of Activision/Blizzard (ATVI). I have been playing Blizzard games for years, they are the company responsible for titles such as Starcraft, Warcraft, Diablo, and recently World of Warcraft (perhaps you have heard of the most lucrative MMORPG ever made with millions of players).

The most important thing to remember about Blizzard, and why now is a good time to buy, is they will be releasing 3 best selling titles within the next 2 years.

First, on the list is World of Warcrafts latest expansion Cataclysm. Cataclysm adds additional content to an already amazing game. Cataclysm will drastically change the way the game looks and is played with the addition of two new races to choose from, as well as drastically changing the landscape of the original world. Depending on how WoW advertises the new expansion it may or may not bring in new subscribers, but what it most definitely will do is bring back tons of old subscribers. As with any expansion, their is always a lull before people start playing again, and we are at that point. With the addition of new technology to drive the game, it promises to offer a whole new experience for gamers.

And then their is Diablo III. The Diablo franchise has produced some of the best RPG games of all time, and they are still played by droves of people online and off. Unlike WoW which is a constantly changing continuous game, Diablo is a storyline driven RPG. That means that their is a story, and it will end. Some may say that this limits the amount of replayability of the game, but not so for Diablo. Diablo offers the player the chance to play alone, or group online with friends or random people. Diablo III is all about the story, but it is also all about the way you play, but really its all about the story, and the way you play... What I am saying is that Diablo has and will continue to have an amazing storyline (incredibly well written for a novel, let alone a game) and it also has and will have an amazing playability, with the ability to keep people coming back to it. The prerelease graphics are thus far outstanding, and we aren't even to testing yet! Diablo III will be a best seller for namesake alone, and then will earn countless of others with its amazing game play mechanics, graphics and story telling.

Lastly (and in my opinion most important), the long awaited (11 years have passed since the original) arrival of Starcraft 2. Starcraft is like the dollar, anyone making a RTS game compares to Starcraft (and generally falls short). Starcraft 2 plans to build off this, and so far it looks incredible! Don't think that this game is a one trick pony either, they are making development kits readily available for anyone to create and sell their own games using the Starcraft 2 platform. That means they will be getting revenue from their own game sales, as well as revenue from games made by other people. The few demo games made using this as a platform that I have seen, are incredible. Starcraft 2 could be a best seller on its own, and will be, but with the addition of extremely versatile developer tools, SC2 is going to be unstoppable. Let me put it this way, how many video games can boast to being a Country (S.Korea) National Sport. Starcraft can...

If a company were to produce just one of these games, they would do well for themselves. Blizzard plans to release 2 of the 3 games this year, and the third to follow next year. Though keep in mind, Blizzard does not, and will not produce crap products. They will release these games when the games are ready, not when the market is ready. Though this may cause issues with timing the market, they do not care. They are all about making great video games. And that is why I love Blizzard...

"This game has found a home in South Korea, where many play it professionally as a spectator sport. It is the most popular professionally played game due to its immense popularity in South Korea, where the best pro-gamers are seen as celebrities." -Wikipedia

Initial Balance: $500.00
Current Balance: $470.38
Cash: $224.82
Stock: (as of post)
35 shares Citigroup $112.70
13 shares Activision/Blizzard $132.86
Total (+/-): $-29.62

-tCT

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